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Marketing Resource Guide: Find Articles

Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. (From the AMA website)
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Article Quick Search

Find journal, magazine, and newspaper articles

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Individual Business Databases Good for Marketing-Related Topics

These databases are an excellent place to find journal articles dealing with a wide variety of business topics, including marketing.

Other Useful Databases for Marketing-Related Topics

These databases may also be helpful for finding articles on marketing-related topics. 

Newspaper Databases

Search in these newspaper databases for marketing-related topics.

Sample Searches

When you click on the links below, you can modify the searches by using the limiting options in the left column and by adding other search terms in the boxes at the top.

Selected Journals

Click on the links below to search in individual journals related to marketing.  These are only some of the journals you have access to when you search in the "Article Quick Search" box and in the individual databases listed on this page.